Free People: Sunrise Stories

Free People‘s Sunrise Stories not only introduces the brand’s new clothing line (FP Movement), it also serves to inspire women to get up and go.  In direct contrast with much of today’s marketing practices that try to appeal to “real women,” the approach of this top retailer suggests that they want no part of encouraging passive behavior when it comes to looks and health.

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Vika Esveeva by Nicholas Fols
Vika Esveeva by Nicholas Fols
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